Are Guaranteed Google First Page Rankings Possible? Yes Do This
Looking for a guaranteed Google first page ranking?
Is that even possible?
Before I answer. Aren’t guarantees nice?
They remove all risk from the investment. Give you an out if things are turning south. And you’re in the driver’s seat of a win, or at least you don’t lose, situation.
Get excited because when you execute to a tee, you can (pretty much) guarantee a first page, maybe first overall, Google ranking.
Why Invest In Google Rankings
Do you want to grow your business? Or at least be more profitable than you were last year?
If money means anything to you as a business owner or marketer, then listen closely.
Yes Facebook ads are extremely effective. But they have a downside.
We see this scenario every month: The high cost-per-click and cost-per-conversion is sometimes too expensive for the clients budget.
And over time, PPC ads only get more expensive. For example, some Google ads that cost $9 a click in 2005 now cost $70 a click in 2020.
So then we start looking for other solutions to drive the same number of leads and sales, at a fraction of the cost.
On this search, we often land on SEO. The art and science of ranking near the top of Google to attract your target audience to your site.
And when you consider the fact that only 0.78% of Google searches click on 2nd page results, then you’ll see why the game is to rank your site on the 1st page of Google. Why? Well, there’s no clicks and traffic if you’re off the first page.
Once you rank at the top of organic search results, you turn on a sales machine with Google sending new prospects and customers to you daily, non-stop.
And specifically, there are the three key benefits to ranking your business website in Google’s top 10 results.
1. Brand Awareness
When shopping for a product, given a choice between two options, the prospect is most likely to choose the company they’ve heard of. Common sense, right?
This brand awareness turns into brand equity. As broken down in this Apple brand equity report, brand awareness can do wonders for your profit and loss statement.
Having a brand name people recognize is a major asset. After all, trust is one of the core factors in a prospect’s mind before buying.
Now combine that idea with the fact that once you figure out how to get to the top of Google without paying for ads, brand awareness soars. Your business name and URL is in the face of thousands of people every day across your city, country, maybe the world.
Over time, this brand awareness snowballs into massive ROI. A known brand will receive more:
- Sales
- Profit and revenue
- Social media followers
- Email subscribers
- User-generated content
- Press mentions
- Influencer shoutouts
- Employee applications and talent
- Opportunities to win over new audiences
2. Organic Traffic
To successfully market your business, you almost always need to invest significant money or time into the execution.
Spend $10,000 per month in ad spend or 100 hours per month, it comes at a cost. Be it ecommerce marketing, professional services, or brick and mortar, the reality is the same.
That is, unless Google is sending you thousands of visitors to your site for free. This is called organic traffic. Traffic you don’t pay for, but earn thanks to a highly search engine optimized website.
Consider this.
Let’s say 1,000, 10,000, or 100,000 prospects are visiting your site organically every month. Knowing the average conversion rate is around 2.5%, that’s 25, 250, or 2,500 new customers monthly, on repeat.
And then imagine these customers come back as repeat buyers, while you continue to add 25, 250, or 2,500 new customers monthly.
You’d quickly turn into a 7- to 9-figure brand thanks to one traffic channel: SEO.
3. Increase Revenue
Using the example above, when organic traffic floods your business website, record-breaking revenue and profit numbers are always around the corner.
This is why the ROI of SEO is insanely high. You can generate hundreds of thousands to millions in revenue, without spending any money to acquire it.
Even if you’re paying sales reps, the cost to acquire a new customer drops significantly when you’re generating new leads for free.
For example, we worked with a catering company to accomplish the following using SEO:
- 4,673 ecommerce sales from organic traffic
- Rank on the 1st page of google for 4 buy now keywords
- Helped them grow to become a $600,000 per year business
We strive to rank our customers first overall for their specific products or services. By doing so, we match the maximum number of buy-now prospects with our customer’s offerings.
That’s all it requires to build a sales machine.
Tactics To Guarantee Google First Page Rankings
For customers and ourselves, we have hundreds of keywords ranking 1st overall, and thousands in the top 10 of Google rankings.
Here’s a screenshot to prove it.
Use the following pro tips to get your business website ranking on Google’s first page, ideally first overall. Then those one million page views can be all yours.
1. Keyword Research
Consider keyword research your blueprint for the house build. When you do it strategically, you’ll see results faster and won’t have to waste time redoing construction and renovations.
Same theory holds true for keyword research.
The Robben Media general rule of thumb when doing keyword research is:
- Lock in on keywords that genuinely provide value to your customers
- Go for keywords with a monthly search volume of at least 500 (if you’re a retailer who only sells in one location then a search volume of 100 works)
- Look for ones with a keyword difficulty of 20 or lower if you’re new to this, 40 or lower if you have some SEO going for you, and 40+ when your website has done years of SEO work
We use Ahrefs to find this keyword information. SEMrush is another option you may consider.
Put on the mindset of your ideal customers and ask, “What would I search to find your specific businesses’ products or services?”
Those are the keyword phrases you want to target. Go make a spreadsheet of 20 of these keywords.
Then look to the next step below.
2. Content Creation
Once you have a list of 20 keywords you want to rank for, it’s time to create an individual website page for each keyword.
For each individual keyword, you want to publish one 2,000+ word blog post. This gives the reader and Google indexing enough content to move you to the top of search results.
In each of these content pieces, the aim is to create an “ultimate guide” of information so your prospect never has to click back and view other search results.
You want to completely satisfy their search. Go over the top in value add. Make it the best content on the internet.
When you execute like this, you’ll receive more social shares, bookmark saves, time on page, and (eventually) organic traffic from Google.
Last but not least, the best written articles receive the lion’s share of backlinks. In my experience ranking customer sites and my own, the quality and quantity of backlinks decides Google rankings more than anything else.
3. Backlinks
What’s a backlink? It’s when another website links to your website page. Google can be viewed as a voting ballot. Whichever page receives the most and best backlinks, rises to the top.
And as we know by now, top of Google means the most organic traffic, and revenue growth. Put simply: “get backlinks, get traffic, get sales”.
But did you know that 66% of pages receive no backlinks? This goes to show the opportunity for your Google rankings and traffic to skyrocket is there. To be frank, most website owners don’t know what they’re doing when it comes to SEO.
Ok, you’re all in on backlinks. Next up, how do you generate them? It’s more of an art that a scientific method.
These methods work the best:
- Publish guest posts on other websites and blogs
- Respond to journalist inquiries using HARO
- Create a roundup post, email bloggers for quotes, publish the piece, send it to them and ask for a backlink
- Make friends with journalists and reporters, then offer to provide insight on trending news if they need it
- Find broken links on other related websites, and offer your link as a substitute for the broken link
Additional SEO Resources
Looking to get 1 million visitors to your website? We’ve done it and are now showing others how to do it themselves with our free SEO course.
The course includes five training lessons allowing you to do a major overhaul of your own website’s search engine optimization.
This could be the best business decision you make all year. Just imagine thousands of interested prospects flooding your website to buy from you. Pretty amazing, right?
Conclusion
Now technically, the answer to the question, “Can you guarantee Google first page results?” is no. Guaranteeing anything is difficult.
But with an unconquerable will and the desire to commit to a first page Google ranking, then yes you’ll accomplish your goals.
Be the difference maker. Or you can hire a SEO company like Robben Media to execute for you. We can clean up your site, do strategic keyword research, and acquire backlinks so your domain authority increases. In turn, Google will rank your site higher, you’ll receive more organic traffic, and sales will grow.
What’s your favorite SEO tactic?